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From WordPress to Astro — an event styling studio in London
Case study · House of Events London

From WordPress to Astro — an event styling studio in London

A full redesign for a West London event styling studio. Migration from WordPress to static Astro, 33 pages, 15 services, a blog and the complete 2026 SEO stack.

Background

House of Events London is an event styling studio in Chiswick, West London. The client came to us with an existing WordPress site built on a premium theme and Elementor — the typical set-up for a creative business, but slow in the browser and in constant need of plugin updates.

The goal: a fresh, elegant look with a wedding magazine feel that matched the premium nature of the event styling world, plus a full migration from WordPress to Astro — a light stack without the weight of a traditional CMS.

The solution

We designed the site from scratch in an aesthetic tailored to the industry and built it on static Astro 5 with the content held in Markdown.

What we delivered:

  • A complete site structure — home page, service pages, blog, gallery, FAQ and a contact form
  • The full 2026 SEO kit — schema.org, sitemap, canonical tags, Open Graph and 301 redirects from the old WordPress URLs
  • Image optimisation (WebP) and Core Web Vitals
  • Content editing in Markdown — no admin panel and no database

The result

  • A static site on light hosting — no admin panel, no database and none of the attacks that typically target WordPress
  • No monthly plugin updates — we update the framework itself once every 6–12 months
  • Full control over SEO — schema, headings and redirects set up deliberately around the keyword plan
  • The client edits blog content themselves in Markdown — about 10 minutes to learn instead of navigating the Elementor panel
  • PageSpeed and Core Web Vitals figures will be added once traffic settles and the new URLs are indexed

Run a service business and want a similar site? Take a look at our business websites built with Astro.

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